Who We Are

Who we are

Who are the Mainline team that are here to support and work with you?

We are here to work with you as part of your extended team

Mainline have teams dedicated to supporting you across your end-to-end business needs. We pride ourselves on not standing still, we are consistently looking for ways to improve how we do business and what we offer you as our partners.

Our ethos

Mainline are committed to giving you the confidence to trade by supporting you with outstanding service and ensuring you stay relevant on systems, marketing tools, products and offers so you can be first to your customers with the best deals.

We offer some of the most competitive commercial packages in the market. These combine attractive upfront commissions, additional deal funding, together with guaranteed revenue share payments.

Mainline’s additional deal funding is managed in-house meaning that we can direct investment to where it is best required and help you secure new business. Our team support you to achieve targets at the tier you are in. We also want to recognise those partners who are overachieving, and we will do this through a matrix of additional benefits.

Mainline are the UK's largest EE distributor

Partnering with Mainline means you have access to the best networks and extensive market experience.

Mainline are a wholly-owned subsidiary of BT

Mainline are a wholly-owned subsidiary of BT

Over 25 years providing our partners with robust and consistently high quality support

Over 25 years providing our partners with robust and consistently high quality support

Vast experience - we know the industry inside out

Vast experience - we know the industry inside out

“ Mainline and their staff have, and continue to, support the growth of our business in all aspects and the partnership is stronger now than it ever has been.”
James Bustin, Associated Telecom

Meet the Mainline Team

Natasha Ahearne

Natasha Ahearne

Partner Manager

I am a Partner Manager and have over 20 years’ experience supporting partners in growing their business. I am passionate about forging great working relationships with my partners and believe this is a strong foundation for success.

Partner Manager
Ann-Marie Bailey

Ann-Marie Bailey

Partner Experience Specialist

I am part of the Partner Experience Team supporting you with your connections, upgrades and other general provisioning queries. Where necessary I will provide you with the tools to give you confidence to grow your EE and BT business. I come from a varied professional background specialising in HR Development, Quality Control and Compliance and aim to utilise those skills to make your journey with us as easy as possible.

Partner Experience Specialist
Jake Ballinger

Jake Ballinger

Desk Based Account Manager

I've been a Desk Based Account Manager at Mainline since November 2022, with over 9 years of Telecoms & Sales experience. I relish supporting partners towards business growth and achieving mutual goals.

Desk Based Account Manager
Jamie-Leigh Bowring

Jamie-Leigh Bowring

Associate Partner Experience Specialist

I started Mainline as a stock administrator, later joining the commissions team. I deal with all things stock related, whilst ensuring prompt and correct payments to my partners. I'm very proud and enjoy both of my job roles.

Associate Partner Experience Specialist
Colin Buckley

Colin Buckley

Head of IT

The Head of IT, so much experience, I can remember 8 inch floppy disks! Systems, infrastructure, DB’s and moving vast quantities of data make my world rock. Happiest when walking my 3 dogs or cycling up steep hills!

Head of IT
Eddie Byrne

Eddie Byrne

Partner Experience Specialist

I’m a Partner Experience Specialist, dealing with provisioning and in-life query resolution. My background is varied but the last 5 years has been spent in telecoms and now I can’t imagine doing anything else!

Partner Experience Specialist
Sam Cartwright

Sam Cartwright

Desk Based Account Manager

Matt Crofts

Matt Crofts

Desk Based Account Manager

I’ve been a Desk Based Account Manager since June 2019, with previous account management experience in logistics and utilities. I relish supporting Partners to develop and close opportunities within SME and Corporate sectors.

Desk Based Account Manager
Alan Doherty

Alan Doherty

Commercial Manager

As Commercial Manager for Mainline I support our sales team and partners in winning and retaining business. I also advise on our overall commercial strategy, manage sales tools and create usable management information.

Commercial Manager
Gail Eddery

Gail Eddery

Head of Sales

I head up sales, commercial and marketing for Mainline and have over 20 years’ experience in telecoms. I thrive on looking at how we can enhance things and I place strong relationships with our partners at the centre of what I do.

Head of Sales
Paul Everitt

Paul Everitt

Partner Manager

I look after our BT partners, specialising in the BT product portfolio. I have over 20 years' experience in telecoms and I love working with partners to get the best solution and thrive on seeing our partnerships grow.

Partner Manager
Elizabeth Hoe

Elizabeth Hoe

Partner Experience Specialist

I'm a Partner Experience Specialist here at Mainline. I have come from a very varied background in customer service and always put the customer’s needs first. I’m very patient and take the time to listen to ensure we get the best resolution, a skill I have picked up in the pub trade. I want to help the partners be the very best they can be.

Partner Experience Specialist
Deborah Humphrey

Deborah Humphrey

Head of Finance and HR

I am the Head of Finance and HR at Mainline, responsible for all things number related and the controls required for that. Without sounding old, I’ve been a qualified accountant for nearly 25 years and at Mainline for nearly 20.

Head of Finance and HR
Emma Kelly

Emma Kelly

Desk Based Account Manager

I’ve joined Mainline as a Desk based account manager. With 14 years’ experience in Telecoms - managing operations and sales team, I’m excited help drive sales on existing and new opportunities.

Desk Based Account Manager
Chris Kimpton

Chris Kimpton

Finance Assistant

I am the Finance Assistant for Mainline. I support the finance team in preparing the management accounts, pricing, commissions, data and general reporting. I have had a number of roles within the Mainline team since joining in 2014.

Finance Assistant
John Kirkham

John Kirkham

Corporate Sales Specialist

Gary McCloy

Gary McCloy

Partner Manager

I bring over 12 years’ experience from the EE indirect channel to our Partners and prospects in Scotland and Northern Ireland - bringing a keen and honest approach to help build these great relationships.

Partner Manager
Laurie McGrath

Laurie McGrath

Marketing Specialist

I support Partners with marketing strategies and create promotional content through creative and innovative solutions. I have 17 years of Graphic Designer experience and I’m studying Level 6 CIM Diploma in Professional Marketing.

Marketing Specialist
Balal Mohammed

Balal Mohammed

Partner Experience Specialist

Jane Murfin

Jane Murfin

Partner Experience Specialist & Executive PA

I am part of the Partner Experience team helping to provide the very best service to our partners and also personal assistant to our MD. I have been part of our Mainline team for 14 years.

Partner Experience Specialist & Executive PA
Monica O'Callaghan

Monica O'Callaghan

Partner Manager

Aisha Parveen

Aisha Parveen

Partner Experience Specialist

Stuart Perry

Stuart Perry

Management Accountant

I am the Management Accountant with responsibilities for the monthly accounts, reporting, pricing and all aspects of data integrity. I’m often referred to as "Data Man", a nickname given 11 years ago when joining Mainline.

Management Accountant
Beverley Reynolds

Beverley Reynolds

Admin Manager

Ricky Ricketts

Ricky Ricketts

Managing Director

As Managing Director, I have the privilege of leading the amazing Mainline team as we deliver every day for our partners. I have held director roles in BT for 20 years and have never been so excited about the future as I am about the opportunity for Mainline in the next few years.

Managing Director
Jenny Spooner

Jenny Spooner

Partner Experience Manager

I manage the full end to end service proposition for Mainline; including the full connection journey and ensuring the team pay revshare payments right first time. I put the partner and end customer at the heart of all transactions.

Partner Experience Manager
Stewart Thompson

Stewart Thompson

Partner Manager

Carla Tomlinson

Carla Tomlinson

Head of Partner Experience

I joined Mainline in 1997, becoming a qualified accountant who now heads up the Partner Experience team. We make sure your connections are connected right first time and that you are also paid correctly. I have a keen interest in constantly making improvements to our processes in order to make the partner experience a pleasant one.

Head of Partner Experience
Mat Whyman

Mat Whyman

Partner Manager

Helping to build and run an award-winning, multi-network business dealer over the past 20 years, I jumped the fence a few years ago to bring my industry experience into Mainline and support many of our strategic partners.

Partner Manager

Get in touch

01283 500100

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