Mainline Acquires Business and Assets of The Bottom Line (GB) Ltd

Mainline has acquired the business and assets of long-standing Mainline b2b dealer The Bottom Line and has transferred those assets into a new business, Mobilise Telecoms Ltd, which is wholly owned by Mainline.

Andrew Boden, Mainline's managing director said: "This acquisition was commercially compelling. It means we have a ready-made standalone vehicle through which we can retain and provide high levels of service to the Bottom Line's sizeable customer base.

This operation is owned by Mainline, but will be managed at arm's length to focus on ensuring Everything Everywhere customers of The Bottom Line remain with the network.

We envisage the remit of the business will be all about providing excellent customer service and, in taking on the existing The Bottom Line team, the business will be well placed to do just that."

The formation of Mobilise Telecoms is expected to benefit Mainline's dealers, as it takes a major competitor out of their market.

Mobilise Telecoms will not compete for new customers where a Mainline dealer is also selling to the prospective customer. If it learns of a Mainline dealer's involvement during a negotiation, the business will withdraw from the process.

If you have any further questions, please call our Sales Desk on 01283 497777 Option 1.